With the level of competition for talent in today’s tech world, early stage companies must work hard to attract the talent critical to their success. Companies put hundreds of hours into hiring, spending thousands of dollars to attract and retain the right people, with good reason; the right hires make a direct impact on a company’s success and growth. But all of this time, effort and money may be spent in vain if companies are not honest with the candidates they hire about work, expectations and the company’s state of affairs. Understandably, companies want to paint an attractive picture for talented candidates because, well, they want to attract them. But as important as attracting candidates is, being transparent with them is key.
It Creates The Right Expectations
Working for startup companies is difficult enough as it is. Working for one without clear expectations, cloudy roadmaps and unknown or unanticipated structural issues can be a recipe for failure. It’s understandable that a company would want to make the right impression in an effort to attract top candidates, but expectations are powerful and setting the wrong ones early on can result in a difficult onboarding, a poor work experience and a shorter tenure for employees. Be clear and accurate when describing to potential employees the state of company affairs and expectations for performance.
It Attracts People Who Can Handle It
An accurate picture of the work, expectations for employees and a clear view of the company’s state of affairs may indeed scare off some of your potential hires. To that, I say, good. Employees who can’t handle the realities of your company and flee from accountability are the last thing any early stage venture needs. Anyone worth hiring should know going in that startups are no picnic. The flip side to this is painting a rosy, less than accurate picture of things, and anyone worth hiring should know better.
It Opens The Door For Improvement
Setting clear expectations and being open and upfront when hiring can actually help to address issues and problems you are facing. Issues cannot be addressed unless they are known and acknowledged. Being upfront with candidates can result in finding great hires who may know how to navigate issues, and can even help address and overcome obstacles.
It can be uncomfortable for founders and managers to set clear expectations for candidates for fear of losing out on good people. But in the long run, a transparent approach to hiring will yield happier, more prepared and more productive hires.